Doing Business Online: Vol. 1--Getting Started in E-Commerce

Designed to aid viewers in creating a successful e-commerce website, this information-packed DVD focuses on essential elements of doing business on the web, such as selecting a web address, using effective "keywords" for search engines and directories, accepting credit card payments online, and the importance of consumer convenience, among other topics. Each of the video's 10 sections is presented in a similar format: an introduction to a subject, followed by a detailed look, concluding with a key point summary of the section. Boasting high quality graphics and fine production values, the program's information is presented at a rapid rate, but those viewers who are willing to study and review the material will ultimately gain a solid foundation for starting up an e-commerce business. Also available at the same price is Vol. 2: E-Commerce Marketing Strategies. Recommended. Aud: H, C, P. (S. Fisher)