Too many people suffer from the Field of Dreams syndrome: the notion that if you build it, they will come. If these same people had followed step two (market research) of host and author Max Vallek's 5-step program for starting one's own business, they might have avoided the fate of many small businesses: failure. Interweaving interview clips with successful business owners and legal and financial consultants, Your Own Business: Getting Started advises viewers about writing a business plan, doing market research, choosing a legal structure (sole proprietorship, S-corporation, C-corporation, etc.), obtaining financing, and avoiding common pitfalls. A resource guide listing addresses for the Small Business Administration and other business-related agencies and organizations is also included. An excellent program, and one which is well-priced for the subject material. Highly recommended. (R. Pitman)
Your Own Business: Getting Started
(1994) 48 min. $69.95 (booklet included). American Institute of Small Business. PPR. Color cover. ISBN: 0-939069-80-6. Vol. 10, Issue 1
Your Own Business: Getting Started
Star Ratings
As of March 2022, Video Librarian has changed from a four-star rating system to a five-star one. This change allows our reviewers to have a wider range of critical viewpoints, as well as to synchronize with Google’s rating structure. This change affects all reviews from March 2022 onwards. All reviews from before this period will still retain their original rating. Future film submissions will be considered our new 1-5 star criteria.